AMA - Supports, Mobilizes and Acts SERHUMANO

Monetary collection for the urgent purchase of all protective equipment to combat COVID-19 in the municipality of Beja, as well as the purchase of test and laboratory equipment.

We support, support with us!
The complex moment in which we live like this appeals to us. Words like, "LOVE!", But so many others invade our thoughts and offer us the strength to fight, to support, to mobilize and act. We verbalize this and so many other words so many times and we try for everything to find hope and faith that soon the world will return to what it was before.
We, the family and all the teams of the two companies HMN and GS, aware of social responsibility and the power of our brands, chose not only to verbalize them, but to act. That is why we created, together with the Polytechnic Institute of Beja IPB and Caritas Diocesana de Beja, the SERHUMANO group in order to help the most fragile and vulnerable who live or work in the municipality of Beja.
Together, we created a fund that aims to gather donations from all those who, like us, in addition to being sensitive to the suffering of others, understand that compassion is one of the most powerful emotions to transform the world. Therefore, we choose to act, to make a difference, both in someone's life and in our own life. Reflecting the good, wishing others the same good that we want for ourselves.
In the Urbi et Orbi Blessing of March 27, Pope Francis said: “(...) we were surprised by an unexpected and furious storm. We realized that we were in the same boat, all fragile and disoriented but at the same time important and necessary: everyone called to paddle together, everyone lacking mutual encouragement. And, in this boat, we are all. Like the disciples who, speaking with one voice, say in anguish "we are going to perish", so we also realize that we cannot continue on the road each one on our own, but we can only achieve it together ".
We want to be together. And it is to be all together that we launch this challenge: collaborate! Help SERHUMANO to help those who need it most!

Família Soares - Herdade da Malhadinha Nova

About the author

The Soares Wine Cellar it started in 1983, when Maria Antónia and João Soares settled with their two children in Albufeira and started the company's activity with the opening of a mini-market that after a few years was restructured giving rise to the first wine cellar.
Nowadays, the second generation, João e Paulo Soares and daughter-in-law Rita Soares, are responsible for the growth of the Garrafeira Soares group, dedicating themselves to retail and wholesale beverages and already having 25 stores.
Herdade da Malhadinha Nova is a typical Alentejo family homestead, bought in 1998 by the Soares family: João, Paulo, Rita, João and Maria Antónia Soares. Located in Albernôa, in the heart of Baixo Alentejo, it is a space of freedom, lost in the horizon without limits.
Since 1998, the family's passion and commitment have led to the transformation of long-abandoned lands into soils capable of giving life to genuinely Alentejo products, devoting themselves to the production of high quality wines and the creation of native animals in complete harmony. with Nature and a strict protection regime with a protected designation of origin (PDO) .

Budget and due dates

The amount raised will be used for the purchase of all scarce and urgent protective equipment to combat COVID 19, in the municipality of Beja, for health professionals, firefighters and caregivers, as well as for the purchase of laboratory equipment for confirmation. of the tests carried out that do not exist in the town.
Although the amount indicated is high, we are fully aware that all aid will be little and at the same time essential.
Our goal is to sensitize other companies and people who have the possibility and willingness to help, and any amount donated (from € 1) will be precious!

PPL is not charging any fees for this campaign except for the payment costs

Images

Documents

• campanha_ama_ppl.pdf

  pdf • 3.63 MB